Denim is more than fabric - it's a symbol of resilience, rebellion, and craftsmanship.
Born in the mines and railroads of the 19th century, it became the uniform of workers, cowboys, and pioneers, built to withstand the toughest conditions. As the decades rolled on, it transformed from utility to identity, worn by rebels, rockstars, and cultural icons who shaped generations.
From the dust of the frontier to the grit of the garage, denim has always been about freedom, durability, and self-expression. It's a story woven into every thread, fading with time, and evolving with every wearer.
A legacy that never goes out of style.
THE FITS EXPLAINED
Slim Fit Jeans
Slim Fit Jeans offer a tailored, close-to-the-body silhouette that moves with you. Cut with a narrower leg for a sleek, contemporary look with a sharper fit from hip to hem.
Straight Fit Jeans
Straight Fit Jeans offer a classic, boxier fit from waist to hem. With minimal shaping through the hip and a straight-leg profile, this is a true vintage-inspired cut built for everyday wear.
Loose Fit Jeans
Loose Fit Jeans deliver maximum comfort with a relaxed, heritage-inspired cut. Designed with extra room through the thigh and leg for easy movement and a laid-back feel.
Tapered Fit Jeans
Tapered Fit Jeans are cut with a regular fit through the thigh and a gradual taper from knee to ankle. A modern silhouette designed for a clean finish at the hem - without excess bulk.
&SONS Master Carpenter Indigo Denim Jean
$260
$260
ROGUE by &SONS Haruki Jeans Indigo
$600
$600
&SONS Switchback Jean Washed Indigo Blue
$300
$300
McQueen Bonner Jean Light Blue Wash
$365
$365
Spencer Sartorial Jeans Indigo
$260
$260
Brandon Denim Jean Charcoal
$225
$225
Brandon Denim Jean Indigo
$225
$225
Brandon Overdyed Jean Grey
$225
$225
The New Frontier 14oz Selvedge Anti-bac Raw Denim Jeans
$300
$300
Brandon Overdyed Jean Tan
$225
$225
Brandon Overdyed Jean Army Green
$225
$225
Brandon Jeans Indigo Washed
$225
$225
Sunday Shirt Denim
$225
$225
Denim isn’t just fabric. It’s built to change with you.
From the first wear, every crease, fade and scuff marks the start of something. Firm and structured to begin with, rich with deep indigo - it’s made to be worn in, lived in, and shaped by the way you move.
It started in the gold mines and railroads of the 1800s, built for men who needed something tough enough to withstand the daily grind. Over time, those workers left their mark - not just on history, but on their jeans.
Creases formed where they bent and moved, fades where tools rubbed against pockets, scuffs where life got rough. Their denim told their story.
Fast forward, and it's the same with rebels, rockstars, and road-worn travelers. The back pockets soften from carrying a wallet, knees fade from crouching down to fix a bike, cuffs fray from years of wear. Each line, each shade of blue, each rip and repair is proof of a life well-lived
That's the beauty of denim - it doesn't just last, it evolves. No two pairs are ever the same, because no two lives are the same. The fades, the creases, the scars? They're history, written in fabric.
Denim was never meant to stay pristine. It was made to fade.
Coast Long Sleeve Shirt Blue Chambray
$290
$290
Luke Shirt Dark Chambray
$280
$280
Brandon Overdyed Jean Grey
$225
$225
Brandon Overdyed Jean Tan
$225
$225
&SONS Wyatt Shirt Rust
$260
$260
Edward Grandad Shirt Indigo
$305
$305
Coast Long Sleeve Shirt Off White
$280
$280
SUN-FADED. SALT-WORN.
BUILT FOR THE ROAD
From the open highways to the Pacific breeze, denim is more than what you wear - it's how you live. Sun-soaked washes, easy fits, and that perfect worn-in feel from the first wear. Built for long days, late nights, and the freedom of the open road. This is denim that moves with you, wherever the summer takes you.
Wild. Free. Unstoppable.
McQueen Randall Denim Shirt Blue
$340
$340
The New Frontier 14oz Selvedge Anti-bac Raw Denim Jeans
$300
$300
Sunday Shirt Denim
$225
$225
Brandon Denim Jean Charcoal
$225
$225
ROGUE by &SONS Lone Pine Denim Jacket
$745
$745
&SONS Switchback Jean Washed Indigo Blue
$300
$300
